@import url("https://fonts.googleapis.com/css2?family=Montserrat:wght@400;500;600&family=Playfair+Display:ital,wght@0,500;0,600;1,500&display=swap");

:root {
  --charcoal:#4a4a4a;
  --pink:#eeced4;
  --taupe:#c9b5a4;
  --teal:#375c56;
  --white:#ffffff;
  --paper:#fbfaf8;
  --line:rgba(74,74,74,.18);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;background:var(--white)}
body{margin:0;min-height:100dvh;background:var(--white);color:var(--charcoal);font-family:"Montserrat",sans-serif;-webkit-font-smoothing:antialiased}
a{color:inherit} img,video{display:block;max-width:100%}

.site-nav{position:fixed;inset:0 0 auto;z-index:50;min-height:70px;padding:0 4vw;display:grid;grid-template-columns:1fr auto 1fr;align-items:center;gap:24px;background:rgba(255,255,255,.92);border-bottom:1px solid rgba(74,74,74,.08);backdrop-filter:blur(18px)}
.wordmark{width:max-content;text-decoration:none;font-family:"Playfair Display",serif;font-size:clamp(1rem,1.45vw,1.3rem)}
.wordmark span{margin-left:.3rem;font:600 .6em/1 "Montserrat",sans-serif;letter-spacing:.14em;text-transform:uppercase}
.site-nav nav{display:flex;gap:clamp(18px,2.5vw,34px)}
.site-nav nav a,.nav-cta{position:relative;text-decoration:none;font-size:.76rem}
.site-nav nav a::after,.nav-cta::after{content:"";position:absolute;left:0;right:100%;bottom:-7px;height:1px;background:var(--charcoal);transition:right 220ms ease}
.site-nav nav a:hover::after,.nav-cta:hover::after{right:0}
.nav-cta{justify-self:end;font-weight:600}

.hero{
  padding-top:70px;
  overflow:hidden;
  background:var(--paper);
}
.hero-video{
  display:block;
  width:100%;
  height:auto;
  max-width:none;
  background:#f5f1ec;
}
.brand-mark{width:100%;height:auto}.brand-mark-small{width:76px}
.brand-arc{font-family:"Montserrat",sans-serif;font-size:11px;letter-spacing:4px;fill:#2f2f2f}
.brand-script{font-family:"Playfair Display",serif;font-size:33px;font-style:italic;fill:#e8aeb9}
.brand-amp{font-size:25px}

.page-section{width:min(1240px,92vw);margin:0 auto;padding:clamp(88px,10vw,148px) 0}
.kicker{margin:0 0 18px;font-size:.72rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase}
h1,h2{margin:0;font-family:"Playfair Display",serif;font-weight:500;letter-spacing:-.04em;line-height:.94}
h1{font-size:clamp(4rem,8.5vw,8rem)} h2{font-size:clamp(3.6rem,7vw,6.8rem)}
p{line-height:1.75}

.services-section{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(320px,.62fr);gap:clamp(50px,9vw,130px);align-items:center}
.services-copy>p:not(.kicker){max-width:58ch;margin:28px 0 0}
.service-lines{margin-top:clamp(44px,6vw,80px);border-top:1px solid var(--charcoal)}
.service-lines span{display:block;padding:20px 0;border-bottom:1px solid var(--line);font-family:"Playfair Display",serif;font-size:clamp(1.45rem,2.7vw,2.8rem)}
.video-panel{position:relative;overflow:hidden;border-radius:16px;background:#f4f0ee;box-shadow:0 20px 70px rgba(74,74,74,.09)}
.video-panel video{width:100%;aspect-ratio:9/16;object-fit:cover}

.campaign-section{background:#fbf6f7;border-block:1px solid rgba(74,74,74,.06)}
.campaign-inner{width:min(1180px,92vw);margin:0 auto;padding:clamp(90px,10vw,150px) 0}
.campaign-copy{max-width:820px}.campaign-copy>p:last-child{max-width:54ch;margin:28px 0 0}
.campaign-stack{min-height:1120px;margin-top:clamp(64px,8vw,110px);display:grid;grid-template-columns:minmax(280px,.7fr) minmax(360px,1fr);gap:clamp(38px,7vw,100px);align-items:start}
.sticky-video{position:sticky;top:102px}
.proof-sheet{margin:170px 0 0}
.proof-sheet img{width:100%;border-radius:16px;box-shadow:0 26px 76px rgba(74,74,74,.13)}
.proof-sheet figcaption{display:grid;gap:7px;margin-top:18px;font-size:.84rem;line-height:1.55}
.proof-sheet figcaption strong{color:var(--teal);font-size:.7rem;letter-spacing:.12em;text-transform:uppercase}

.about-section{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(320px,.62fr);gap:clamp(48px,9vw,125px);align-items:center}
.about-card{padding:clamp(34px,5vw,70px);border-radius:16px;background:var(--pink)}
.about-card .lead{max-width:22ch;margin:34px 0 18px;font-family:"Playfair Display",serif;font-size:clamp(1.6rem,3vw,3rem);line-height:1.25}
.about-card>p:last-child{max-width:54ch}

.founder-section{display:grid;grid-template-columns:minmax(300px,.62fr) minmax(0,1fr);gap:clamp(50px,10vw,145px);align-items:center}
.founder-media{width:min(100%,460px)} .founder-copy{max-width:650px}
.founder-copy h3{margin:34px 0 16px;font-family:"Playfair Display",serif;font-size:clamp(1.8rem,3vw,3rem);font-weight:500}
.founder-copy p:last-child{max-width:52ch}

.work-section{display:grid;grid-template-columns:minmax(0,1fr) minmax(300px,.55fr);gap:clamp(48px,9vw,130px);align-items:center}
.work-copy p:not(.kicker){max-width:48ch;margin:26px 0 34px}
.work-cta{display:inline-block;padding:16px 24px;background:var(--pink);border:1px solid rgba(74,74,74,.1);border-radius:12px;text-decoration:none;font-weight:600;transition:transform 180ms ease,box-shadow 180ms ease}
.work-cta:hover{transform:translateY(-2px);box-shadow:0 12px 30px rgba(74,74,74,.1)} .work-cta:active{transform:translateY(-1px)}
.instagram-link{display:block;width:max-content;margin-top:22px;text-underline-offset:5px;font-size:.86rem}

footer{min-height:230px;padding:54px 4vw;display:grid;grid-template-columns:auto 1fr auto;align-items:end;gap:28px;border-top:1px solid var(--line);background:var(--paper);font-size:.8rem}
footer p{margin:0} footer a{text-underline-offset:4px}

@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.site-nav nav a::after,.nav-cta::after,.work-cta{transition:none}}
@media(max-width:880px){
  .site-nav{grid-template-columns:1fr auto}.site-nav nav{display:none}
  .hero{padding-top:70px}
  .hero-video{width:100%;height:auto;object-fit:contain}
  .services-section,.about-section,.founder-section,.work-section{grid-template-columns:1fr}
  .services-section .video-panel,.about-section .video-panel,.work-section .video-panel,.founder-media{width:min(100%,460px);margin-inline:auto}
  .campaign-stack{min-height:0;grid-template-columns:1fr}.sticky-video{position:static;width:min(100%,460px);margin-inline:auto}.proof-sheet{margin:14px 0 0}
  footer{grid-template-columns:1fr;align-items:start}
}
@media(max-width:560px){
  .site-nav{padding-inline:20px}.nav-cta{font-size:.7rem}
  .hero{background:#f8f5f2}
  .page-section{width:min(90vw,520px);padding-block:78px}.campaign-inner{width:min(90vw,520px);padding-block:78px}
  h1{font-size:clamp(3.6rem,18vw,5.5rem)} h2{font-size:clamp(3.1rem,15vw,5rem)} .about-card{padding:30px 24px}
}